What does YouTube pay per 1,000 views? It depends heavily on where your viewers live, what your video is about and how long it is. Choose your countries, niche and format and get a realistic range, not a single magic number.
How to use it
- Enter your monthly views and split them between long videos and Shorts.
- Add up to six audience countries and what share of views each brings (Studio shows this under Audience, Geography).
- Pick your niche and typical video length, then read the range, the per-country bars and the what-if table.
How it works
YouTube does not publish country-level rates, so the estimates here are built from public, creator-reported 2025 and 2026 benchmarks and rounded into low, typical and high bands. RPM (revenue per 1,000 views) is what you actually receive after YouTube keeps its share, and it is usually well below the advertiser-side CPM because not every view shows an ad. For long-form videos YouTube pays creators 55 percent of the ad revenue it allocates to them, and for Shorts 45 percent from the Shorts pool.
Shorts earn far less per view than long videos, and from 1 February 2027 Shorts revenue sharing requires 10 million Shorts views in the last 90 days. Your own Studio, Analytics, Revenue by geography report is always the best source. Use this tool to plan, compare countries and set expectations, not to forecast a bank balance.
Frequently asked questions
How much does YouTube pay per 1,000 views in the US, UK and Australia?
As a planning range, long-form videos in these markets often earn from a few dollars to about ten or more per 1,000 views depending on niche, with finance and business at the top. The tool shows low, typical and high bands for each country.
Why is my RPM lower than the CPM I read about?
CPM is what advertisers pay per 1,000 ad impressions. RPM is what you earn per 1,000 views after YouTube takes its share and after counting views that do not show an ad.
Which countries pay the most?
Typically the United States, Australia, Canada, Switzerland, Norway and the UK sit near the top, while large audiences in lower-income markets pay far less per view. Treat any ranking as approximate.
Do Shorts pay the same as long videos?
No. Shorts usually earn a small fraction of a long-form video per 1,000 views.
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