THE GROWTH JOURNAL

Ideas, news and know-how for creators who mean it.

Fresh guides for creators in the US, UK, Europe and Australia: platform changes, regional rules, growth craft and honest promotion advice.

Creator News10 min read

YouTube Inauthentic Content Policy for Mass-Produced Videos

What YouTube's inauthentic content policy means for reused, repetitive and templated videos, what stays eligible, and how to audit your channel.

Creator News10 min read

From 1 February 2027 new applicants need 8,000 watch hours or 20M Shorts views. What changes, who is affected, worked…

YouTube Growth5 min read

The current YPP thresholds, watch hour and Shorts view paths, account requirements, and how the review works, explained simply for…