THE GROWTH JOURNAL

Ideas, news and know-how for creators who mean it.

Fresh guides for creators in the US, UK, Europe and Australia: platform changes, regional rules, growth craft and honest promotion advice.

YouTube Growth5 min read

YouTube Shorts vs Long-Form Videos: Which to Make?

Compare YouTube Shorts and long-form videos on discovery, depth, monetization, and Partner Program paths, and learn how to combine both wisely.

Content Strategy5 min read

There is no magic upload number. Learn why consistency beats frequency and how to build a sustainable YouTube publishing schedule.

YouTube Growth11 min read

A plain-English look at how YouTube's recommendation system chooses videos for Home, Up next, and Shorts, and what creators can…